I am Ben,
Digital Marketing Consultant
I love working with startups and the businesses looking to scale up. I’m a critical thinker and creative problem solver. I am good at presenting business ideas in a compelling and professional way. In today’s digital world you have to think digital and stay with competition.
Thank you for the article. As a long-time adviser to businesses with a particular emphasis on those in the middle-market I thought you summarized the diversity and value of consultants quite well. "Best Practices" is a term that is routinely bantered about and is too often misused. .
In my experience most "Best Practices" are those business practices that have been adopted by successful Institutional Behemoths and received extensive exposure. Unfortunately, there is common misconception that simply adopting one of these best practices will position the business for superior results.
Chuck, thanks for the post and for mentioning the post to me. I think you cover much of this very well. In my experience with consultants, I think you reference one of the sure-fire ways to fail using consultants.
Vision & Mission
The vision statement focuses on tomorrow and what we want to become. The mission statement focuses on today and what the organization does. While companies commonly use mission and vision statements interchangeably, it’s important to have both.
With Dubai Aiming to be the smart city in the world, our whole team will be leading the same way to help more people and business here in UAE to get better & better.